Relationship Development Associate

Halifax, NS

Who we are

Affinio is an award-winning marketing intelligence platform that leverages the interest graph to understand today’s consumer. We empower the world’s leading brands, agencies, media companies, and publishers to redefine the way they research, plan, and execute marketing strategies.

The role

The Relationship Development Associate contributes to the Affinio mission by connecting with inbound marketing leads. The Relationship Development Associate serves as the first point of contact on the marketing team - following up on inbound marketing leads, qualifying their needs and building rapport via web contact and phone. The Relationship Development Associate develops and nurtures relationships with private and public sector entities including advertising agencies, brands, and government organizations.

What you'll be doing

  • Promptly respond to inbound inquiries, registrations, chats, and other contact collection methods generated by Marketing
  • Assist the Sales and Marketing teams with lead generation and outreach tactics including measuring and tracking campaign performance
  • Nurture and build relationships with leads, with the aim of qualifying them for Account Executives
  • Research customers to uncover potential fit and relevant use-cases
  • Utilize CRM to track all pertinent information related to the opportunity and effectively manage leads
  • Work collaboratively with the Marketing, EBR and Sales teams
  • If necessary, host online presentations and product demonstrations
  • Nurture dormant leads with the aim of turning them over as qualified leads to Sales
  • Other duties as required

What we're looking for

  • A passion for business development, marketing and/or relationship building
  • Degree or Diploma in Business, Marketing or related field of study, or equivalent combination of experience and/or education
  • 1+ years experience in sales, marketing or customer service considered an asset
  • Excellent written and oral communication skills
  • Must be comfortable talking to high-level executives on the phone and via online correspondence
  • Must be a self-starter and willing to learn
  • Must be able to work in both autonomous and collaborative environments
  • Must be highly organized and work well with priority changes and/or pressure
  • Must be capable of self-guided learning to solve problems when necessary
  • Strong research skills
  • Flexibility in working hours
  • Positive attitude and the desire to go the extra mile to deliver exceptional results
  • Knowledge of tools such as Salesforce, Google Apps, etc. an asset
  • An established business appropriate Twitter handle and LinkedIn considered an asset

If this sounds like you and you’re looking to join the Affinio team, please submit your resume and cover letter. This posting will remain open until filled.

Apply Now

We're passionate about people. Come work with us.

View open positions